London-headquartered Adfonic is getting into the video side of the mobile ad business today with the launch of its first video ad units. Chief Marketing Officer Paul Childs says that as smartphone and tablet usage grows, advertisers should be able to treat mobile as just another channel for their campaigns — so Adfonic wants to provide an easy way for them to bring the video content they're already creating for TVs and movie theaters onto mobile.Source: http://feedproxy.google.com/~r/Techcrunch/~3/-LiZvdX9sbI/
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