Friday, December 23, 2011

Kiip Swarm: Gamers Compete, Brands Sponsor Prizes, Developers Monetize

Kiip Swarm Disney Mega JumpKiip is not an ad network. It's a mobile games reward network. Today it launches Swarm, a feature with a very unique value proposition: Let brands sponsor in-app tournaments where users win big prizes for high scores. Brands get exposure by piggybacking on an app's existing user base, developers get paid, and users get to play for real-world rewards without being interrupted by ads.


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